Navattic Pricing in 2026: Plans, Real Costs, and Flat-Price Alternatives

The Short Answer

Navattic's 2026 pricing has five plans: Starter is free (1 seat, 1 demo), Startup is $125/month (1 seat), Base is $500/month (5 seats), Growth is $1,000/month (10 seats) — each billed annually — and Enterprise is custom. So the real entry commitment is $1,500/year, and the mid-tier Base plan is a $6,000/year line item. If that's beyond your budget, flat-price alternatives start at €19/month with no annual contract.

Navattic's Plans at a Glance

Plan	Price (billed annually)	Seats	Demos
Starter	$0	1	1 (HTML or media)
Startup	$125/mo	1	Unlimited HTML
Base	$500/mo	5	Unlimited HTML
Growth	$1,000/mo	10	Unlimited HTML
Enterprise	Custom	Custom	Unlimited HTML

The free Starter plan is genuinely useful: one demo with capture editing, unlimited views, and basic analytics. Startup adds unlimited HTML demos, integrations, and an MCP server; Base adds A/B testing, sandbox demos, and account identification; Growth adds sales integrations and demo translation. A monthly billing toggle exists — the prices above are the advertised annual rates.

Checked August 2026. Plans change; Navattic's pricing page is the source of truth.

The Three Costs That Surprise Teams

• "/month" means billed annually. The advertised prices are annual-plan rates: Base is $6,000/year up front, Growth is $12,000/year.
• You buy seat tiers, not seats. Plans jump 1 → 5 → 10 seats. There's no in-between.
• The jump past one seat. Startup covers exactly one person at $125/month. The moment a second teammate needs access, you're on Base — the price quadruples to $500/month.

Who Navattic's Pricing Fits

The teams Navattic names on its own pricing page: marketing teams sharing demos for lead gen (Base) and GTM orgs running demos across campaigns (Growth) — where HTML-level editing, AI avatars, and integrations justify the annual contract. The free Starter plan is also a fine way to ship exactly one demo — as long as one seat and one demo stay enough.

A Flat-Price Alternative: Stepshots

	Navattic	Stepshots
Free plan	1 seat, 1 demo	1 hosted demo + unlimited local recording (open-source CLI)
Entry paid price	$125/mo, billed annually ($1,500/yr)	€19/month flat, or €190/year
Scaling up	$500–$1,000/mo seat tiers, billed annually	€99/month — unlimited demos
Billing model	Seat tiers, annual billing	Flat price, no per-seat billing
MCP server (AI agents)	Startup tier, $125/mo	Free — in the open-source CLI and hosted
Sandbox demos	Base tier, $500/mo	Generated with your own AI key or Claude Code plan; hosting on €19/mo Pro

The €19/month Pro plan includes 30 hosted demos, view analytics with per-step drop-off, custom branding, embeds anywhere, and unbranded guided tours. It also hosts AI-generated sandboxes — the interactive-environment feature Navattic sells on its $500/month Base tier: the CLI rebuilds a recording as a clickable replica of your UI with synthetic data, generated on your machine with your own AI key (or your Claude Code subscription), then validated, hosted, and embeddable like any demo. The €99/month Company plan adds unlimited demos plus client handoff: record demos for your clients' products and transfer ownership with single-use claim links.

Which Should You Pick?

Choose Navattic if you're a marketing or GTM org that needs HTML-level editing, AI avatars, and CRM integrations at scale — and has the four-figure monthly budget that goes with them. Choose Stepshots if you want an interactive demo on your site this week at €19 flat instead of a $6,000 annual contract.

The free tier includes one hosted demo and unlimited local recording with the open-source CLI. Try Stepshots free.