Navattic Pricing in 2026: Plans, Real Costs, and Flat-Price Alternatives
What Navattic costs in 2026: free Starter, then annual seat-tier plans whose prices are no longer published — the last-known rates ran $125 to $1,000/mo. Plus flat-price alternatives from €19/mo.
The Short Answer
Navattic's 2026 pricing has five plans — Starter (free: 1 seat, 1 demo), Startup (1 seat), Base (5 seats), Growth (10 seats), and Enterprise — and as of late August 2026, Navattic no longer publishes prices for any paid tier. Every paid plan is billed annually with the number coming from a sales conversation. The last rates Navattic published, in early August 2026, were $125/month (Startup), $500/month (Base), and $1,000/month (Growth) — a $1,500 to $12,000 annual commitment. If that's beyond your budget, flat-price alternatives start at €19/month with no annual contract.
Navattic's Plans at a Glance
| Plan | Price | Seats | Demos |
|---|---|---|---|
| Starter | Free | 1 | 1 (HTML or media) |
| Startup | Unpublished — last listed at $125/mo, billed annually | 1 | Unlimited HTML |
| Base | Unpublished — last listed at $500/mo, billed annually | 5 | Unlimited HTML |
| Growth | Unpublished — last listed at $1,000/mo, billed annually | 10 | Unlimited HTML |
| Enterprise | Custom | Custom | Unlimited HTML |
The free Starter plan is genuinely useful: one demo with capture editing, unlimited views, and basic analytics. Startup adds unlimited HTML demos, integrations, and an MCP server; Base adds A/B testing, sandbox demos, and account identification; Growth adds sales integrations and demo translation. A monthly billing toggle exists on the page — without numbers attached.
Checked August 26, 2026 — Navattic's pricing page now lists plans and seat counts with no dollar figures; the last-published rates above were verified against the page on August 12, 2026. Plans change; Navattic's pricing page (and its sales team) is the source of truth.
The Three Costs That Surprise Teams
- The price is a sales conversation now. Since late August 2026 no paid tier carries a public number — you find out what Navattic costs by talking to Navattic. At the last published rates, Base was $6,000/year up front and Growth $12,000/year, billed annually.
- You buy seat tiers, not seats. Plans jump 1 → 5 → 10 seats. There's no in-between.
- The jump past one seat. Startup covers exactly one person. The moment a second teammate needs access, you're on the 5-seat Base tier — at the last published rates, a jump from $125 to $500 per month.
Who Navattic's Pricing Fits
The teams Navattic names on its own pricing page: marketing teams sharing demos for lead gen (Base) and GTM orgs running demos across campaigns (Growth) — where HTML-level editing, AI avatars, and integrations justify the annual contract. The free Starter plan is also a fine way to ship exactly one demo — as long as one seat and one demo stay enough.
A Flat-Price Alternative: Stepshots
| Navattic | Stepshots | |
|---|---|---|
| Free plan | 1 seat, 1 demo | 1 hosted demo + unlimited local recording (open-source CLI) |
| Entry paid price | Unpublished; annual billing (last listed: $125/mo = $1,500/yr) | €29 one-time for one demo, or €19/month flat (€190/year) |
| Scaling up | 5- and 10-seat tiers, annual, sales-quoted | Same flat €19/month up to 30 hosted demos; custom volume via info@stepshots.com |
| Billing model | Seat tiers, annual billing | Flat price, no per-seat billing |
| MCP server (AI agents) | Startup tier (paid, annual) | Free — in the open-source CLI and hosted |
| Sandbox demos | Base tier (5 seats, annual) | Generated with your own AI key or Claude Code plan; hosting on €19/mo Pro |
The €19/month Pro plan includes 30 hosted demos, view analytics with per-step drop-off, custom branding, embeds anywhere, and unbranded guided tours. It also hosts AI-generated sandboxes — the interactive-environment feature Navattic sells on its 5-seat Base tier: the CLI rebuilds a recording as a clickable replica of your UI with synthetic data, generated on your machine with your own AI key (or your Claude Code subscription), then validated, hosted, and embeddable like any demo. If a subscription is not what you want, a single Pro demo is €29 one-time: analytics, custom branding, and embedding for that one demo, hosted for good. Agencies and larger teams can reach info@stepshots.com for custom volume and terms.
Price isn't the whole story: if you need to edit content inside captured screens — personalized data, swapped logos, localized text — Navattic's HTML capture is genuinely the stronger tool. The full trade-off is in our Navattic alternatives comparison.
Which Should You Pick?
Choose Navattic if you're a marketing or GTM org that needs HTML-level editing, AI avatars, and CRM integrations at scale — and has the four-figure monthly budget that goes with them. Choose Stepshots if you want an interactive demo on your site this week at €19 flat instead of a sales-quoted annual contract.
The free tier includes one hosted demo and unlimited local recording with the open-source CLI. Try Stepshots free.
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